The Young Ambassador Programme was developed by the International Olympic Committee to show young athletes and other teenagers what the Culture & Education Programme (CEP) is all about and to generate enthusiasm for the project.

It offers 33 young adults aged 18 to 25 the chance to act as ambassadors of their respective National Olympic Committees (NOC). These young adults have the opportunity to work with the IOC in order to inspire young people all around the world to practise sport and adopt the Olympic Values. During the Games themselves, the Young Ambassadors are members of their NOC delegation and mentor the athletes on what it means to be an Olympian and how aspiring stars should behave on and off the field of competition.

The Young Ambassador for Croatia is the three-time Olympian Ana Jelušić. Ana was born on December 28, 1986. At age 15, she was the youngest athlete competing at the 2002 Winter Olympics.